SCO Magazine is a bi-annual Medline trade publication focused on collaboration stories and thought leadership in healthcare supply chain. Topics include automation and technology, logistics, inventory management, and more. I've served as an editorial director and content creator since 2020.

Instrumental in developing (with our lead art director and creative team) an organic and paid social media campaign to drive subscriptions, which have increase more than 30% since implementation

Instrumental in developing (with our integrated marketing and magazine teams) an organic and paid social media campaign to drive subscriptions, which have increase more than 30% since implementation

Instrumental in developing (multimedia team) an organic and paid social media campaign with video reels to drive subscriptions, which have increase more than 30% since implementation

Instrumental in developing (with our demand gen and creative teams) an email campaign to showcase thought leadership insights. Metrics far exceeded our benchmark with an open rate of 44.3%.